Our History
Jay Link began his career in the financial services industry back in 1979. Almost overnight God gave him fantastic success and very early in his practice at one of the professional conventions he attended, he heard a man speak on what he called Charitable Estate Planning. As Jay heard this man’s story and saw the results, God laid it on his heart to devote his professional career to working with affluent families in this way.
Unfortunately, back in the late 70s and early 80s, unlike today, very few people understood the charitable planning tools and how to assist wealthy families to use them, much less how to integrate all this into an overall master life-plan. So, for more than fifteen years, Jay literally “practiced” on one wealthy family after another constantly refining, developing and improving his process until it finally grew into what is now known as Family Wealth Counseling. This process became so effective and powerful that Jay soon had more families seeking his help than he could handle.
It was at that time that God laid it on his heart to begin training other professionals in how to do Family Wealth Counseling. So, in 1995, Jay essentially closed down his practice and began teaching, full-time, other advisors the “magic” of his Family Wealth Counseling process. Over a period of more than six years Jay personally trained over 325 professional advisors from all over the United States in an extensive one-and-a-half-year training course on doing Family Wealth Counseling.
After having trained a “small army” of Family Wealth Counselors and having founded the National Association of Family Wealth Counselors which later merged with another organization and became the International Association of Advisors in Philanthropy (www.advisorsinphilanthropy.org), God called Jay back into personal practice with one notable change. He would now exclusively focus on working with Christian families who have accumulated substantial financial wealth and the ministries they support. Jay was convicted that if he was going to continue to use Family Wealth Counseling to raise hundreds of millions for charity, he wanted those millions to go to kingdom causes and kingdom work. And that is exactly what has happened - millions of dollars have been given and are earmarked for kingdom causes as a result of the work that is being done by Kardia.
Family Wealth Counseling is as much a spiritual and emotional process as it is a financial process, and it is the merging of all the areas of life together that makes it such a transformational experience for the families they minister to. It is a process that gives people a vision, a purpose and a plan.
